People can follow their daily points and get sponsored rewards! E.g., in @survivorfanclubgreece, the top 10 players and top 5 players received a coupon for online orders by Delivery.gr a popular online food ordering website.
Through the backoffice the bot's administrators can send messages, news, and polls to the players. This can be used to inform about something game-related as well as for offers and news posts on affiliated sites.
People can send their own quizzes to challenge the other players. These quizzes get in the backlog and the bot's administrators can decide whether they want to use some of the contributed quizzes. Also people can share the bot to their friends in Facebook.
In the Backoffice the bot's administrators can manage the content of the quizzes, schedule the time to send quizzes, see the responses, etc.